
[CC]=Derived from Closed Captioning; I=Interview; GR=Graphic; PC=Press Conference; R=Reader; SI=Studio Interview; T=Teaser; TZ=Teased Segment; V=Visual
North American Markets |
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| 1. The Michael Medved Show | DMA: N/A | ||
| Syndicated Radio (---) National | Spot Cost: N/A | ||
| 03/04/2008 | 04:00 PM - 05:00 PM | Est. Audience: N/A | |
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00:32:22 A teenage prisoner escaped from police during a medical procedure at a Philadelphia hospital. Seventeen year old Anthony Hutton was receiving treatment at the University of Pennsylvania Hospital, following surgery for a gunshot wound he suffered last year. ... 00:35:22 |
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| 2. Report On Medicine With Dr. Emily Senay | DMA: 1 | ||
| WCBS-AM 880 (CBS) New York | Spot Cost: $ 448 | ||
| 03/04/2008 | 01:53 PM - 01:55 PM | Est. Audience: 71,700 | |
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00:03:09 Strength training is one of the best ways to offset a widening waistline as you age. A University of Pennsylvania study finds that overweight women between the ages of twenty five and forty four who lifted weights twice a week lost about four percent of body fat over two years and avoided sixty six percent of the abdominal fat gained by their less active peers, without any additional exercise or dieting. ... 00:06:09 |
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| 3. News | DMA: 1 | ||
| WCBS-AM 880 (CBS) New York | Spot Cost: N/A | ||
| 03/04/2008 | 10:00 PM - 11:00 PM | Est. Audience: N/A | |
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00:24:27 Strength training is one of the best ways to offset a widening waistline as you age. A University of Pennsylvania study finds that overweight women between the ages of twenty five and forty four who lifted weights twice a week lost about four percent of body fat over two years and avoided sixty six percent of the abdominal fat gained by their less active peers, without any additional exercise or dieting. ... 00:27:27 |
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| 4. NewsRadio 1060 | DMA: 4 | ||
| KYW-AM 1060 (CBS) Philadelphia | Spot Cost: N/A | ||
| 03/04/2008 | 04:00 AM - 05:00 AM | Est. Audience: N/A | |
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00:39:30 Police are asking for the public's help after a teenage prisoner escaped custody during a medical procedure at a Philadelphia hospital. Seventeen year old Anthony Horton was recovering at the hospital at the University of Pennsylvania after surgery for a gunshot wound he suffered last April. ... 00:42:30 |
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| 5. NewsRadio 1060 | DMA: 4 | ||
| KYW-AM 1060 (CBS) Philadelphia | Spot Cost: N/A | ||
| 03/04/2008 | 06:00 AM - 07:00 AM | Est. Audience: N/A | |
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00:39:14 Police are asking for the public's help after a teenage prisoner escaped custody during a medical procedure at a Philadelphia hospital. Seventeen year old Anthony Horton was recovering at the hospital at the University of Pennsylvania after surgery for a gunshot wound he suffered last April. ... 00:42:14 |
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| 6. NewsRadio 1060 | DMA: 4 | ||
| KYW-AM 1060 (CBS) Philadelphia | Spot Cost: N/A | ||
| 03/04/2008 | 08:00 AM - 09:00 AM | Est. Audience: N/A | |
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00:39:40 Police are asking for the public's help after a teenage prisoner escaped custody during a medical procedure at a Philadelphia hospital. Seventeen year old Anthony Horton was recovering at the hospital at the University of Pennsylvania after surgery for a gunshot wound he suffered last April. ... 00:42:40 |
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| 7. Action News | DMA: 4 | ||
| WPVI-TV CH 6 (ABC) Philadelphia | Spot Cost: $ 1,778 | ||
| 03/04/2008 | 12:00 PM - 12:30 PM | Est. Audience: 248,063 | |
| Available formats: QuickView, DVD, CD, digital link, videotape, transcript, NewsBoard | |||
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00:14:05 Teen Prisoner Missing: The search continues for a teenage prisoner who escaped from the surgical ward inside of University of Pennsylvania Hospital. V; University of Penn Hospital. V; Photo of teen. 00:14:34 |
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| 8. Good Day Philadelphia | DMA: 4 | ||
| WTXF-TV CH 29 (FOX) Philadelphia | Spot Cost: $ 412 | ||
| 03/05/2008 | 06:30 AM - 07:00 AM | Est. Audience: 69,682 | |
| Available formats: QuickView, DVD, CD, digital link, videotape, transcript, NewsBoard | |||
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00:13:28 TZ; Sleep: Many Americans do not get enough sleep, and this is National Sleep Awareness Week. SI; Dr Mike Cirigliano, University of PA, talks about sleep. V; Brain scans. 00:16:37 |
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| 9. Good Day Philadelphia | DMA: 4 | ||
| WTXF-TV CH 29 (FOX) Philadelphia | Spot Cost: $ 543 | ||
| 03/05/2008 | 07:00 AM - 08:00 AM | Est. Audience: 91,945 | |
| Available formats: QuickView, DVD, CD, digital link, videotape, transcript, NewsBoard | |||
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00:15:49 Colorectal cancer: A new study just released indicates that flat column polyps may be more likely to harbor cancerous tumors, I guess, than common polyps. I; Dr. Mike Cirigliano, University of Pennsylvania, says the bottom line is flat polyps for the most part have been less concerning than these other kinds of polyps. 00:19:06 |
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| 10. KCBS News | DMA: 6 | ||
| KCBS-AM 740 (CBS) San Francisco | Spot Cost: $ 250 | ||
| 03/04/2008 | 11:00 AM - 12:00 PM | Est. Audience: 39,700 | |
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00:53:00 Strength training is one of the best ways to offset a widening waistline as you age. A University of Pennsylvania study finds that overweight women between the ages of twenty five and forty four who lifted weights twice a week lost about four percent of body fat over two years and avoided sixty six percent of the abdominal fat gained by their less active peers, without any additional exercise or dieting. ... 00:56:00 |
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| 11. NBC11 News: The Bay Area At 5AM | DMA: 6 | ||
| KNTV-TV CH 11 (NBC) San Francisco | Spot Cost: $ 121 | ||
| 03/04/2008 | 05:00 AM - 06:00 AM | Est. Audience: 18,405 | |
| Available formats: QuickView, DVD, CD, digital link, videotape, transcript, NewsBoard | |||
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00:51:05 TZ; Magnetic therapy: A new treatment called transcranial magnetic stimulation uses magnets to cure depression. The FDA has not approved the treatment yet. V; Man wearing Neurostar skullcap. I; Dr. John OReardon, University of Pennsylvania, comments on the treatment. I; Stephen Zatuchni, patient, comments on the treatment. 00:52:10 |
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| 12. NBC11 News: The Bay Area Today | DMA: 6 | ||
| KNTV-TV CH 11 (NBC) San Francisco | Spot Cost: $ 258 | ||
| 03/04/2008 | 11:00 AM - 12:00 PM | Est. Audience: 22,245 | |
| Available formats: QuickView, DVD, CD, digital link, videotape, transcript, NewsBoard | |||
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00:42:55 TZ; Depression: Magnetic therapy could be used to treat people with depression instead of anti-depressants. V; man treated with Transcranial Magnetic Stimulation Neurostar device. I; Stephen Zatuchni, patient, describes his battle with depression. V; illustration of brain. I; Dr John O'Reardon, University of PA, says the treatment works for people who didn't get relief from therapy and medication. Anti-depressants have side effects like weight gain and sexual problems. The FDA has not approved magnetic therapy, so insurance doesn't cover it. Marianne Favro reporting. 00:44:54 |
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